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A Summer Classic

A terrifying prologue that sets an uneasy stage for what is to follow as Bew White appears to have either a major heart attack or panic attack and things that his life is over. With Wendy his wife at his side and now being placed in ICU the author takes readers back to where it all began with his college years in Berkley and then moving ahead to his first job and marrying Wendy and overcoming many obstacles and detours until he finds his way to A Summer Classic. Success comes to some when they live and breathe their businesses and forgo other important events or happenings in their lives. Bew White’s story starts off with where he began his career, the many changes in locations and how he easily adopted to all of them. With Wendy at his side and at times assisting him in his jobs, they settled into a routine that often became unsettling and long hours. Bew was determined to succeed and throughout the memoir you can feel his need to rise to the top, want to provide for his family but at times at the exclusion of rest, vacations and occasions that he should have taken time to enjoy.

Working for Avondale Mills in New York City he flew to New York to find a place his wife and him to live. They paid generously for a hotel until they found somewhere to live. Bew had his accounts and traveling to see clients in his territories, and he was selling fabric. From the start you can tell that he was work oriented but there would be many moves, many advances and many more opportunities before he decided run and own his own businesses. Some of the promotions did not appear that way while others would change his titles until he decided to buy Vista Corporation and then his life became different and at times he was so immersed his company that he forgets all else.

As the one who founded Summer Classics he developed and created outdoor furniture for companies throughout the United States. He business sense and expertise helped him to create an establish himself as a giant in the field. The story tells of his difficulties and the span of three decades, his life with Wendy and his children. Bew worked hard but with every success there came a failure and learned from each one. it helps us understand his personal life, the decisions he made and how he often did not come home or spent too much time away from his family to create the many different types of Summer Classic Furniture. Traveling constantly and long hours meant that his family missed him and her dedication to him is remarkable. The tension, the pressures and the changes in the dynamics of his businesses explain the first scene where he feels he is at death’s door and realizing that he must pull the stops and the brakes and hand his leadership over to someone else.

Author Christopher Taunton tells the story as if it is happening through the eyes and voice of Bew White and narrating the rest and creating a hard to put down biography and memoir of this man’s life. Working a as Textile designer and manager who worked in this for almost half a century. We hear his voice; we realize the struggles and we learn just how a summer classic came to life and at the end of this review I will include some of the amazing pictures of his furniture. Avondale, Mills Vista Corporation where he learns that running a business means dealing with creditors and clients that can’t pay.

Working tirelessly  to get Vista underway and made arrangement with sales reps he knew over the country and picked up lines through his contacts. It became a huge company and within Chapter five the author tells this story and how his life took on an urge turn in the business world.

Most of Vista’s lines were smaller companies but Bew knew that the services of this companies appealed to smaller companies because they could not afford to hire their own salesman. He but dies with Blooming Industries and waging forward. A Classic is an amazing company and the furniture unique in style and composition. When learning more about the company the author explains the different lines of A Summer Classic and why and how Bew developed so man branches, so many contacts, and even deals in Chile. He developed the Sedona collection, but success takes time and Summer Classic passthrough a second quarter without making money the conversant how broken and he dread hearing what would happen next. Citizens contacted Heal and he came to Bew’s office and seeing his face he knew that the inventory balance from fisty three to forty-seven present. this was two million dollars, and you won’t believe what he learns next. The impact of September 11 and the move to Chinese manufacturing in 2008 play a huge part in his business life. But in the when will he rise to the top. Distrust and underhanded practices of middlemen and factory owners made him more aware and realize that he need to tret others fairly us beware. Chapter 16 has a great impact on readers. Dealing with the different and hard times of banking and the old rules where not enough show will he rise to the top? The second collection was a huge success and by the end of 2010 he felt like closing a chapter of Summer Classic. They were now or he hoped would content to be on solid ground. He spent years trying to push summer Classic to new heights and his company had a history of two decades now and a reputation of quality. Let’s go back to the  beginning and the day he almost dies and  lost it all he determined that he would not ace his blessing for granted any longer. He had worked to build Summer Classic and proud of all he and staff accomplish. Read the Epilogue to learn more about him and the present.

A powerful story told in many voices with highs, lows, struggles and successes. A must read for those that want to understand what it takes to build a successful business and more.
Fran Lewis: Just reviews